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Industry Recognition PDF Print E-mail
Written by Administrator   
Monday, 28 July 2008 15:27

The La Fée range has garnered praise from all corners of the
spirits industry.

 

 

Absinthe Grand Masters 2011 & 2012


For the second year running, La Fée was awarded the Grand Absinthe Master award by the Spirits Business magazine.  The competition was tough; with many quality absinthes on the market, but La Fée's all encompassing folio and dedication to the absinthe revival keep us at the forefront of the absinthe world.  The 2012 Master award winners included William Grant & Sons, Bacardi, Angostura and Moët Hennessy - for the full list click here.


Asia Spirits Masters 2012

 

La Fée was delighted to receive this award, open to spirits sold in Asia.  La Fée Absinthe Parisienne took a gold - the only absinthe to do so.

 
The Spirits Business Absinthe Masters 2012


La Fée followed the success of the 2011 Spirits Business Absinthe Masters with another clutch of medals from this year's competition. The categories had been adjusted from last year's inaugural event to define the difference between distilled and non-distilled absinthes. The La Fée range was awarded a Master for Design & Packaging; La Fée XS Suisse a Master for the Blanche distilled category and La Fée XS Francaise received Gold in the Verte distilled category.

The Spirits Business Absinthe Masters 2011

 

Judges prepare for a day of tasting and rating a wide range of absinthes.

Many absinthes entered this year's inaugural Spirits Business Absinthe Masters, but La Fée swept the board with 3 Master, 2 Gold & 1 Silver medal - awarded for taste through to design and packaging.  The expert judges included Kieth Lyon (ex Waitrose spirits buyer) and Nick Quatroville of London's all new 'W' hotel.



 

International Spirits Challenge

Andrew Reed, William Reed Publishing's MD of Events & Exhibitions presents George Rowley, CEO of Green Utopia with the 'New Brand Innovation Award' for La Fée Absinthe X•S Suisse
Andrew Reed, William Reed Publishing's MD of Events & Exhibitions presents George Rowley, CEO of La Fée with the 'New Brand Innovation Award' for La Fée Absinthe X•S Suisse.

Each year nearly a thousand spirits from across the globe are rigorously judged and tasted by the industry’s leading international spirits experts, many flown in from around the world. The trophies and category champions are announced in London at Claridges Hotel.  The judges results will be published in the October edition of Drinks International magazine.

Silver Medal 2003 - La Fée Parisienne

New Brand Innovation Trophy 2007 - La Fée X•S Suisse

 

Beverage Testing Institute

Founded in 1981, the Beverage Testing Institute is an independent, privately owned corporation that conducts professional, blind tasting and reviews of beverage products.
The institute relies heavily on highly experienced, professional guest tasters who are either retailers, restaurateurs, or prominent writers that are especially knowledgeable about the beverage category being reviewed. All panelists are rigorously screened and audited and then trained in our proprietary blind tasting methodology.

Gold Medal 2007 - La Fée Parisienne

Gold Medal 2007 - La Fée Bohemian

 

Pontarlier Absinthiades


The Mayor of Pontarlier presents George Rowley, CEO of La Fée with the 2007 Golden Spoon for La Fée Absinthe X•S Suisse.

The Pontarlier Absinthiades consist of an antique dealers' bourse, an exhibition at the museum, and presentations by various authors and historians. But the highlight of the event is a competition for the best absinthe sold in France. Two juries blind taste-test the absinthes, and award points based on pre-determined criteria (colour, fragrance) with a golden, silver and bronze Absinthe spoons being awarded



Golden Absinthe Spoon & overall absinthe winner 2009 - La Fée X•S Suisse
Golden Absinthe Spoon & overall absinthe winner 2008 - La Fée X•S Suisse

Silver Absinthe Spoon & overall French winner 2008 - La Fée X•S Français
Golden Absinthe Spoon & overall absinthe winner 2007 - La Fée X•S Suisse
Silver Absinthe Spoon & overall French winner 2007 - La Fée X•S Français

The IWSC

The International Wine & Spirit Competition was founded in 1969 to promote the quality and excellence of the world's best wines, spirits and liqueurs. This is achieved through a rigorous two stage judging process of professional blind tasting and detailed (chemical and microbiological) analysis by the independent laboratory Corkwise. To ensure perfect conditions the IWSC premises included temperature-controlled cellars and three dedicated tasting rooms.

Silver & Best in Class 2007 - La Fée X•S Suisse

 

SF World Spirits Competition

San Francisco World Spirits Competition

The San Francisco World Spirits Competition is the first comprehensive, international spirits judging ever held in the United States on an annual basis. Founded in 2000, the most influential spirits industry professionals in the United States gather in San Francisco to rank the world’s best spirits San Francisco World Spirits Competition, the only competition of its kind in the United States. The competition receives entries from the best spirits companies worldwide every year, and match that caliber with top-quality judges including Masters of Wine, mixologists, journalists and other industry experts showing consistent and objective evaluation.

Gold Medal 2008 - La Fée Parisienne 68% abv

 
 


On June 19, the Los Angeles International Wine & Spirits Competition announced the winners of the 2009 competition. Multiple reds and a whisky triumphed at the prestigious competition, proving that judges’ palates can be very diverse. The Los Angeles International Wine & Spirits Competition, in its 70th year, is one of the Top 5 wine competitions in the country.

An international panel of judges huddled for three days in May to crown the wine winners from

more than 3,400 diverse entries. An equally qualified team of judges critiqued 199 spirits in early June.

La Fée Absinthe Parisienne took 3 gold medals and 1 silver – awarded for Graphics, Overall Package, Best of Graphics and was the highest rated absinthe in show.


Last Updated on Tuesday, 04 December 2012 16:58